Kroha Direct Leadership

"Birds of a feather..."

The Kroha Direct staff and service partners “flock together” through a collaborative, team-spirited approach. While the majority of strategy and creative services we provide are performed in house, we also enjoy strategic alliances with marketing, creative, technical, and production specialists.

By recognizing the valuable contributions of different ideas and disciplines, we create a positive environment where innovation thrives, results are achieved faster, and success is a rewarding experience celebrated by all.

Team

Dave Kroha

Creative Director

Dave's proven ability to create effective marketing comes through 30-plus years of integrating the “power of direct” into virtually all forms of media.

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Dave's proven ability to create effective marketing comes through 30-plus years of integrating the “power of direct” into virtually all forms of media.

A graduate of the Boston University School of Fine Arts, Dave's career began as an art director with Xerox Education Publications.

Over the years, Dave has launched and managed a number of communications businesses including Katz & Kroha Advertising, Kroha Direct, Caring Grandparents of America, Arrowhead Direct, and iiCREATiVE—rebranded back to Kroha Direct.

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Karol Steczkowski

Technology Director

A firm believer in the proverb “problems don’t exist without solutions,” Karol embraces the challenges of today’s rapidly changing communication technologies.

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Starting his first IT business at the age of 17, Karol’s experience in the digital, internet, and IT arenas make him an invaluable asset to Kroha Direct. Along with managing the technology elements used in todays integrated marketing, Karol is a an accomplished photographer videographer, and black-belt martial artist. He is also fluent in four languages: English, Polish, Russian, and French...five if you count the dizzying array of letters, numbers, and symbols he affectionately refers to as “coding.”.

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Marnee Palladino

Sales

Marnee brings over twenty years’ sales, project management and manufacturing expertise to the knowledge base of Kroha Direct.

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With a vision of simplifying the process for aligning a specified need with the best specialized supplier, Marnee’s spearheaded and launched MARN, the Manufacturers Alliance Resource Network. Working as our manufacturing solutions representative, Marnee works with Kroha Direct to expand the value she brings to U.S.-based manufacturers looking to compete in a global marketplace.

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Bruce Testa

Video Production

Bruce’s industry-respected experience and enthusiastic approach provide on-the-mark and on-budget video content and editing for Kroha Direct clients.

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Anubis creates professional-quality video content through the camera and editing sills of its president, Bruce Testa. Proficient in writing scripts, securing talent, directing, shooting video, and editing, Bruce puts it all together to helps Kroha Direct clients realize their video content goals faster and more cost efficiently. When not applying his impressive skills in the field or the studio, Bruce serves as an Adjunct Professor teaching Video Arts and Non-Linear Editing at the University of Hartford.

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Contact Us

Ready to experience soaring results? (Or just want to learn more?) Call or email today!

“End the frustration…give us a call!”

Dave Kroha
Creative Director